In simple terms, humanizing is designing technology and products which solves human problems and which is also better at interacting with them. We adopt a top down approach to product design, going beyond traditional UX/UI practices in order to create products which work for our clients as well as for the humans who use them.
Business Analysis | Go To Market Strategy | Business Model Canvas | User Journey Mapping | Product Road Map | Discovery Workshops | UX Documentation
Interaction Design | Information Architecture | Visual Design | Communication Design | Design Thinking | Design Systems | Task Modelling | User Stories | Personas
Front & Back End Development | Usability Testing | Code Optimization | Cloud Optimization | Buy Vs Build Analysis | Feedback Analysis
Social Entrepreneur | TEDx Speaker | Business Consultant | Ops Specialist
Design Thinker | Experience Designer | Product Design | Startup Mentor
While product design & dev projects can get muddy, we keep our heads above the water by following these three governing principles
Simple interfaces are easy on the eye, easy to understand and easy to use. It makes life easier and hence happier for the user. They will love you for it! But while all that is true, most 'simple' interfaces are too plain and lack luster. We make sure that our interfaces are as aesthetic as their functionalities. We believe that we need to balance form and function to create a unique user experience.
We think simple
A successful product or application is the result of detailed and thorough understanding of the fundamental business processes behind it - the organizational objectives, competition, marketing fundamentals, go to market strategy, entry barriers, USP, core value etc. We listen, analyze and understand the facts in their totality and the insights we gain is factored into our designs
We understand the whole
The user is at the core of all that we do at UX Design Labs. We identify ourselves most with our ability to 'think user' and look at our work from an 'outside in' perspective. Our user research process is tuned to hear what they say and 'pick up' what they don't. We use these findings to drive our work and help us design products and websites which really matter to them.
We focus on the user
UXD helps companies at each stage of the product development cycle: from ideating with a prototype, testing a product with an MVP, to finding a product-market fit and finally, scaling.